
Full e-commerce platform designed and built from scratch — headless CMS backend, server-rendered storefront, custom design system.
- Strapi
- Node.js
- Next.js
- Tailwind CSS
whoami — nairobi, kenya
I build the site. Then I make it sell.
Full-stack developer and digital marketing strategist. Five years shipping production web apps and running the campaigns that make them convert — one person, both ends of the funnel.
cliffton@nairobi:~$ cat about.md
I spend half my time in a code editor and the other half in a campaign dashboard — which means the sites I build are built to be found, and the campaigns I run point at pages that actually convert. No handoff between a dev team and a marketing team; no context lost in between.
05+yrs
Digital marketing & brand design
03
Production WordPress builds shipped
01
Full e-commerce platform, Strapi + Next.js
$4M
Annual cost saved via a systems redesign
cliffton@nairobi:~$ ls ./skills
> build
Next.js, Node.js and React for custom applications; WordPress for fast, client-manageable sites. Comfortable owning a build end-to-end — backend logic, API integration, and a responsive, on-brand front end.
> grow
Campaign strategy, brand identity, and content production across Adobe Creative Suite and Premiere/After Effects. Five years turning a website into an asset that actually generates leads.
cliffton@nairobi:~$ ls ./work

Full e-commerce platform designed and built from scratch — headless CMS backend, server-rendered storefront, custom design system.

02
Real estate app helping tenants find homes that fit their budget and must-have features — search, filtering, and matching logic currently in development.

Designed, built, and maintained the company's real estate marketing site — plus the brand system and campaign creative running on top of it.

Custom WordPress build for a property management brand, designed for the client to update listings without touching code.

05
Custom Next.js and Node.js web app built for the client, plus ongoing brand execution.
06
App enforcing configurable daily and weekly withdrawal limits to help users stick to a monthly budget.
cliffton@nairobi:~$ cat track-record.log
2019 — present
Alif Homes Limited · Nairobi
2018 — 2019
Tinkers 4 Solution · Nairobi
get in touch
I'm currently open to new builds and growth projects — reach out and I'll get back to you within a day.
clifftonafande@gmail.com